Blog – Adam Garson Law

20Mar 2025

Ask Dr. Copyright® About Birkenstocks

March 20, 2025 Ask Dr. Copyright, Copyright
birkenstock copyright

Dear Doc: Some things are protected by trademarks. Some by copyrights. Some by “trade dress”. Others by design patents. Some by utility patents. And others by trade secrets. How do you lawyers decide which is which, and can it be more than one? Signed, Confused Again Dear CA: Yes…this can be confusing, and often the stakes […]

13Mar 2025

Use in Commerce: Don’t Be Defensive

March 13, 2025 Trademark
trademark use in commerce

The United States trademark system is a “use” based system.  Using your trademark bestows upon you the benefits of trademark ownership whether you register your trademark with the United States Patent and Trademark Office (“USPTO”) or not. If you don’t register it, you still have trademark rights but only for your particular goods and services […]

06Mar 2025

Reason for Hope at the USPTO

March 6, 2025 Patent
USPTO Office

Any Federal employee and anyone in the private sector who does business with the Federal government is facing a period of uncertainty and forced career change.  With mass Federal layoffs and confirmation of Cabinet secretaries of non-existent or frankly troubling credentials, the intent appears to be that large portions of government will disappear and others will grind […]

13Feb 2025

An “UGG”ly Trademark Dispute

February 13, 2025 Trademark
UGG trademark dispute

There isn’t a singular, unified “international trademark system” in the sense of a global organization that governs trademarks worldwide. There are, however, international frameworks and treaties that facilitate trademark protection enforcement across multiple jurisdictions. There is the Paris Convention for the Protection of Industrial Property, the Madrid System, and various regional trademark systems such as the European Union […]

06Feb 2025

Who Will Review the Patent Applications?

February 6, 2025 Patent
Donald Trump USPTO

Long before COVID 19 and remote work, there was the USPTO ‘hoteling’ system. It started in 1997 with 18 employees, and expanded to 500 employees in 2005 and 2006, as the USPTO moved to its shiny new offices in Alexandria.  Over the years, the program has expanded to include pretty much any examiner with more than a year of […]

09Jan 2025

The Power of Nostalgia Marketing

January 9, 2025 Trademark
nostalgia marketing

Strong brands are designed to evoke emotional connections between brand and consumer.  That’s why brand owners are eager to leverage “nostalgia,” a sentimental longing for the past, to create deep and more meaningful relationships with their audience. Nostalgia marketing is very powerful. It can evoke emotions, trust and loyalty by “tapping into the positive memories and […]

02Jan 2025

One Continent, One Patent, Mostly

January 2, 2025 Patent
unitary patent

Long, long ago (as in last year), if an invention owner wanted to protect an invention in Europe, the owner had to either (a) apply for separate patents in one or more of the countries of Europe, or (b) submit a patent application to the European Patent Office (‘EPO’) and, after approval, register the patent […]

19Dec 2024

Ask Dr. Copyright® About Library Lending

December 19, 2024 Copyright
Library Lending

Dear Doc: Digital readers such as the Kindle have become the way that many people borrow books from the public library. It’s like going to the library digitally: you have to wait for a copy to become available, and you can “take it out” for a limited time, after which it disappears from your device. […]

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